Privacy policy

Keats (“the service”) shows a company how AI assistants answer the questions its buyers ask. It is run by PressRoom, San Francisco, California. This policy says what the service collects, why, who else handles it, and what you can ask us to do with it. Questions go to justin@pressroom.ai.

What we collect

• Early-access requests. When you request early access we keep the email address, company or site and note you give us, when you asked, and whether and when we approved it. We use them only to decide on the request and to email you about it. If you never sign up, ask us and we’ll delete the request.
• Your account. When you sign in with Google, Google tells us your email address, your name and your profile picture. We ask for nothing else from your Google account: no contacts, no Drive, no Gmail. When you sign in with an emailed link, we keep your email address. Either way we keep a session record (when it started, and the IP address and browser it came from) so you stay signed in and so we can spot misuse.
• Your workspace. The workspace name, its members and their roles, and invitations you send, including the invitee’s email address.
• What you track. The brands and domains you add, and what the service drafts and you review for them: offerings, competitors, prompts, and action cards with their status and notes.
• What we fetch for you. To set up a brand we read public pages of its site and public search data about it. Each week we put your prompts to AI assistants and keep their answers, the brands they name and the pages they cite. This is public information about companies, not personal data about you.

How we use it

Only to run the service for you: to sign you in, decide on early-access requests, show your workspace its data, send the emails you ask for (sign-in links, invitations, and the email saying your early access is approved), keep track of spending on the vendors below, and fix problems. We don’t sell personal data, show ads, or use your workspace’s data to train AI models.

Who else handles it

These companies process data on our behalf, each only for the job listed:

• Vercel hosts the web app.
• Cloudflare runs the background jobs and stores raw answers fetched from AI assistants.
• Neon hosts the database.
• SendGrid (Twilio) delivers sign-in, invitation and early-access emails, from hello@getkeats.com.
• Google provides Google sign-in and, when you connect it, read-only Search Console data.
• DataForSEO supplies search data and fetches answers from ChatGPT, Gemini and Google’s AI results.
• Perplexity answers prompts through its API.
• Anthropic’s Claude models read a brand’s site and draft its offerings, competitors, prompts and action cards.
• Stripe takes payments and holds card details; Keats keeps only the plan, its status and Stripe’s customer and subscription ids.
• Sentry receives error reports, with sign-in details, cookies, request bodies and keys removed.

The AI and data vendors receive your brand’s domain, its public pages and the prompts you track. None of them receives your account details. Data is stored and processed in the United States.

How long we keep it

Account and workspace data stay while your account is open. An early-access request stays until it’s approved and you sign up, or until you ask us to delete it. Answers and their history stay with the workspace so trends remain comparable. When you ask us to delete your account or a workspace, we delete it within 30 days, apart from what we must keep by law.

Your choices

You can ask to see, correct, export or delete your personal data by writing to justin@pressroom.ai. You can disconnect the service from your Google account at any time at myaccount.google.com/permissions. The service sets only the cookies it needs to keep you signed in.

Changes

If this policy changes in a way that matters, we’ll update the date above and tell account owners by email before it takes effect.